MPS Screening - Mail Preference Services

MPS screening from UK Consumer Data is cost efficient and ensures optimal effectiveness of your direct mail marketing. It refers you to persons, households or businesses do not wish to receive unsolicited mails. Thus, you can save on the costs of mail sent in vain to recipients who have registered themselves at the Mail Preference Service to declare themselves as reluctant to receive any type of marketing mail. Using MPS screening service you can eradicate unnecessary records from your consumer mailing list or business mailing list. In this way, you can reduce futile costs and increase positive results of marketing campaigns, as people unwilling to receive mail only mark costly marketing failure.

With MPS Screening service refers names and addresses of UK population who wish to be excluded from the list of direct mail marketing campaigns. The MPS listing gets compiled by sending written requests to the MPS and then the responses are added to files. An mail preference service file consists of two genres of data that are –

MPS original or the Original MPS is to collect information of the household level.

MPS Personal is for registering new entries. Details are kept in this set of MPS file at individual levels in conjunction with MPS General. The file is updated monthly.

Records in MPS file last for five years and after that, consumers have to re-register themselves to continue. We at UK Consumer Data guide clients with recent updates and changes made to MPS file with our MPS Screening service. Our MPS screening services is focused on an individual level instead of households helping you to exclude individual people whose resistance in your marketing campaign may deter the progress of campaigns. Therefore, contact us to enquire more on MPS screening services and its utility in your marketing campaign through 0870 240 4569.